Our history & people

  • 2019 and still a family business

    Three generations of our family are involved today

  • Our founder Andrew, with a whole salmon in the 1980s - an integral part of Grimsby heritage

    Our founder Andrew, with a whole wild salmon in the 1980s

  • JCS Fish is named for Jack Carlisle Smith, who taught Andrew his fish skills

    JCS Fish is named for Jack Carlisle Smith, who taught Andrew his fish skills

  • Coulbeck family pontoon

    The Coulbeck family has a long history of fish buying in Grimsby

  • Jack Smith and colleague, some forty years ago

    Jack Smith and colleague, some forty years ago

BigFish is produced by family firm, JCS Fish, in Grimsby.

Our company is owned and run by the Coulbeck family.  Founded in 2000, it was set up by husband and wife team, Andrew and Louise, who both come from fish-expert families and were born and bred in Grimsby, Britain's seafood town. 

The idea behind our business was to make farmed salmon more accessible to everyone.  It grew naturally out of our family involvement in the local seafood industry and Andrew had gained a lot of knowledge and experience during his early career from renowned salmon expert, Jack Carlisle Smith.  So a new business focused on farmed salmon seemed like an obvious idea. We even named it JCS in honour of Andrew's early mentor!

Our first customers were catering companies, but BigFish soon followed. With its delicious salmon and sea trout products in distinctive black packs, the BigFish brand has rapidly become established in farm shops, independent retailers and online.

We're still in Grimsby and we now employ around forty people, including the next generation of the Coulbeck clan, Jack and Rosie!  Even Louise's Mum joins in to keep us supplied with tea.  And we're happy to say that BigFish is well-established and growing fast, so we can share new ideas and our love of healthy fish with more people!

  • “We're a great team and pleased to remain an independent family business. We are particularly pleased that our son Jack and his fiancé, Rosie, have chosen to make their careers with us too!”

    Louise Coulbeck, Director